Saturday 21 March to Sunday 29 March 2015
The Feast of the Senses is arguably North Queensland’s premier Tropical Food Experience. It headlines our impressive variety of rare and exotic fruits whilst also showcasing our enviable range of other produce including meat, seafoods, herbs, spices and wine, the Festival celebrates a veritable smorgasbord of fine fare. Nowhere else is such a range of produce and cultures found as in this particular region of Tropical North Queensland.
The target audience for the Feast is not only the local community, but communities throughout Australia and even overseas with the intent of showcasing the wonders of the Ultra-Tropics®. The region boasts a vast array of tropical and exotic fruits which have been collected over the past 30 years from all corners of the tropical world. Mix this together with the many ethnic cultures in the region and the town centre itself which is home to the best collection of Art Deco architecture in Australia. To blend all of this with the wonderful array of local produce is to really experience the Ultra-Tropics® in all its glory.
In 2015 the Feast of the Senses Festival will celebrate with a ‘Tropical Fiesta’ theme which will reflect the regions of South America and the West Indies from which much of our tropical produce originated. We will see this influence across events in various different ways and this will give a carnival feel to the Festival as a whole.
Sponsorship Opportunities available in 2015
We have introduced some new sponsorship opportunities in 2015, to reflect that our community has many small businesses who may like to support the Feast but are not able to spare too much cash. Please check out our Invitation to Sponsor document. If you would like to discuss any points please contact Kirsty Densmore on 0447 037 476 or email: email@example.com
Here is a brief overview of some of sponsorships on offer:
We have introduced General Sponsorships which we are calling Gold, Silver and Bronze. As the name suggests they decrease in value. Gold sponsorship costs $1,000, Silver $500 and Bronze $250. These are what we call no nonsense sponsorships, available to businesses who recognise the benefit of the Festival to the local community in both economic and social terms and who would like to be a part of the event. These sponsors will be rewarded with recognition across our media opportunities both traditional and online. There will be some discounting of tickets and advertising and there will be tangible recognition in the form of a plaque of some description for display in business premises. Additional recognition for Gold sponsors will be inclusion in TV advertising, not something available to anyone other than major sponsors.
We have introduced a special sponsorship aimed, initially at city retailers in 2015. This involves our volunteers and the hi-visibility vests that they wear whilst carrying out their duties. Each vest will be printed on the back with the Feast logo followed by the wording: This volunteer sponsored by: and the relevant retailer name printed underneath. There will be 25 volunteers on the ground at any given time and we will have 50 vests, so each vest is visible on Market Day for at least 50% of the day. We would like to thank Leotta’s Emporium for kindly donating 50 new hi-vis vests for our volunteers. The idea of initially targeting city retailers is that it presents a clear support by the retailer sector for the Feast of the Senses. This sponsorship has quite a long life as it will last for the life of the vest.
Once again we will print an A5 full colour program ahead of the Festival with all relevant events and details. The printing of this program is directly funded by advertising. However much we raise in advertising is how much we spend on printing and dictates the number of copies that we actually print – so the more advertising – the more copies of the program. These are distributed in Cairns, across the Tablelands, north to Mossman & the Daintree and south to Townsville. We know from past experience that the programs do attract visitors on Market Day and are used as reference by locals for attending various functions.